#AskJuncker: YouTube creators to interview the European Commission President

This Wednesday, President Juncker will deliver his State of the Union address at the European Parliament. The next morning, the European Commission — along with partners Debating Europe and Euronews — will turn to YouTube to field questions about the issues that matter most to people across Europe.

YouTube Creators Jonas EmsLaetitia Birbes, and Łukasz Jakóbiak will travel to Brussels from their homes in Germany, France and Poland to meet with President Juncker at the Commission’s headquarters at the Berlaymont. While Euronews has hosted live Hangouts on Air with European Commissioners in the past, this is the first time that YouTube Creators will have the opportunity to conduct a full interview with the President.

Nineteen-year-old Jonas is already a veteran YouTuber — not only has he built up a large following for his commentaries and comedy, he’s also published a book about his experiences. Laetitia focuses on sharing her values, like ecology and recycling, and she recently participated in YouTube’s Toi-Même Tu Filmes initiative, aimed at fighting hate speech. Łukasz, who conducts interviews from his tiny Warsaw apartment, explained in an inspirational TedX talk last year how he went from dreamer to doer (and how he got to meet Lady Gaga along the way).

Juncker
It’s up to Laetitia, Jonas, and Łukasz to choose the questions: They’ll focus on the issues that are top of mind for them and their fans. If you want to weigh in, they’ll be looking at suggestions on social media with the hashtag #AskJuncker.

You can watch the whole thing on the European Commission YouTube channel — the live stream will begin at 11 am CET, and the recording will be available afterward.

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#AskJuncker: YouTube creators to interview the European Commission President

This Wednesday, President Juncker will deliver his State of the Union address at the European Parliament. The next morning, the European Commission — along with partners Debating Europe and Euronews — will turn to YouTube to field questions about the issues that matter most to people across Europe.

YouTube Creators Jonas EmsLaetitia Birbes, and Łukasz Jakóbiak will travel to Brussels from their homes in Germany, France and Poland to meet with President Juncker at the Commission’s headquarters at the Berlaymont. While Euronews has hosted live Hangouts on Air with European Commissioners in the past, this is the first time that YouTube Creators will have the opportunity to conduct a full interview with the President.

Nineteen-year-old Jonas is already a veteran YouTuber — not only has he built up a large following for his commentaries and comedy, he’s also published a book about his experiences. Laetitia focuses on sharing her values, like ecology and recycling, and she recently participated in YouTube’s Toi-Même Tu Filmes initiative, aimed at fighting hate speech. Łukasz, who conducts interviews from his tiny Warsaw apartment, explained in an inspirational TedX talk last year how he went from dreamer to doer (and how he got to meet Lady Gaga along the way).

Juncker
It’s up to Laetitia, Jonas, and Łukasz to choose the questions: They’ll focus on the issues that are top of mind for them and their fans. If you want to weigh in, they’ll be looking at suggestions on social media with the hashtag #AskJuncker.

You can watch the whole thing on the European Commission YouTube channel — the live stream will begin at 11 am CET, and the recording will be available afterward.

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YouTube Space Paris: a new home for French creators

In France, just like in other cultural centres in Europe, the YouTube creative community is booming. French creators like Poisson Fecond (a psychology student who delights and educates 700,000 fans every week) and Cyprien (a comedian whose videos have been viewed nearly a 1 billion times) are building global audiences on YouTube. And well-established cultural organisations like the Institut National de l’Audiovisuel are using YouTube to share French history and culture with viewers around the world.

With all the creativity coming out of the French capital, it was obvious that we should open a YouTube Space — a collaborative space with state-of-the-art equipment that can be used for free by anyone with a growing YouTube channel — to help the local YouTube community find even more success.

The Paris YouTube Space is our third in Europe – the others are in London and Berlin. Since 2012, more than 25,000 creators, from emerging comedians to established TV stations, have visited London and Berlin Spaces to produce over 1,500 high quality, highly original videos. Collectively, they’ve garnered over 225 million views and 16 million hours of watchtime from their fans.

We’re happy to invest in our European YouTube Spaces because European creators are… well… talented and prolific! A quarter of videos watched on YouTube worldwide are created by Europeans, helping propel European culture onto the global stage.

At the same time, YouTube has become a vehicle for Europeans to build businesses—more than 3 million creators and partners in Europe make money on YouTube from advertising and we’re looking at new ways to send even more revenue to our creators.

Back at the YouTube Space Paris, as we officially open the doors for the first time, the first month of workshops are already fully booked, and the excitment is palpable. It’s impossible to predict what the French communauté de créateurs are going to create here, but I can’t wait to see. And nor can the billion people out there on YouTube, waiting to press play.

Posted by Sebastien Missoffe, Vice President of Content and Operations at YouTube Continua a leggere

What makes us Human?

Cross-posted from the Official Google Blog

Over the past three years, filmmaker and artist Yann Arthus-Bertrand travelled to 60 countries, interviewing more than 2,000 people in dozens of languages, in an attempt to answer the question: What is it that makes us human? The result is HUMAN, a documentary film that weaves together a rich collection of stories from freedom fighters in Ukraine, farmers in Mali, death row inmates in the United States, and more—on topics that unite us all: love, justice, family, and the future of our planet.

Now we’re partnering with Arthus-Bertrand, the Goodplanet Foundation and Bettencourt Schueller Foundation, to bring HUMAN to you on Google Play, YouTube and the Google Cultural Institute so we can share this project with the widest audience throughout the world.

Watch an extended version of the film on YouTube and Google Play
We’re making HUMAN available on YouTube starting September 12, and later on Google Play. This “director’s cut”of three 90-minute films will be available in Arabic, English, French, Portuguese, Russian and Spanish. On YouTube, you can also watch extra footage including interviews with figures like United Nations Secretary General Ban-Ki Moon, animal rights activist Jane Goodall and actress Cameron Diaz, all of whom participated in the film.

Explore HUMAN with the Google Cultural Institute
Over at the Google Cultural Institute, you can learn about the origin of the film and listen to anecdotes from the people who brought it to life. You can also meet the characters in and around the movie in their daily lives, with six exhibits of behind the scenes photos and videos that let you explore how HUMAN was made over three years. This includes a collection highlighting how the director shot the aerial views that are a signature of Arthus-Bertrand’s filmmaking.

Exhibitions on Google the Cultural Institute platform

Learn more about this project at g.co/humanthemovie or on the HUMAN Behind The Scenes mobile app, available on Google Play. With HUMAN, we want to help citizens around the world connect together. So we’d like to hear your answer to the question of what makes us human. Add your voice to the conversation with #WhatMakesUsHUMAN.

Posted by Raphael Goumain, Head of Consumer Marketing, France Continua a leggere

Celebrating Europe’s creativity – on YouTube

It’s hard to believe it’s been just 10 years since the founders of YouTube recorded a grainy video in front of an elephant enclosure — and subsequently changed the world. The video itself was unremarkable, but their idea was powerfully simple: broadcast yourself.

Ten years on, the site is used by everyone from lifestyle bloggers to renowned chefs and everyone in between. People use it to share events in real time, and to open up a treasure trove of historic films to the world. YouTube became a platform for ideas, culture and talent from all across Europe too.

A decade of sharing European creativity is definitely something worth celebrating – and that’s what we did last night, at Bozar, the Centre for Fine Arts, in Brussels. If you missed Les Twins on stage last night, you can see them in action here. Larry and Laurent Bourgeois are identical twins from Sarcelles, France. A single video on YouTube took them from the suburbs of Paris to international stardom, touring with Beyoncé and Cirque du Soleil. They have more than 12 million views on their YouTube channel.

Les Twins from France demonstrated their talents at Europe on Stage

From up and coming young musicians to world-leading European cultural institutions such as Madrid’s Prado Museum or the Berlin Philharmonic, thousands of creators are reaching new audiences online with their videos.

To celebrate its 60th anniversary this year, the Eurovision Song Contest streamed its shows live on YouTube, globally, for the first time. We think that’s worth twelve points :-) — and so do almost 100 European TV channels who have partnered with YouTube to find new fans all over the planet.

Every day people watch hundreds of millions of hours on YouTube and around a quarter of that time is spent watching videos made by European creators. There are hundreds of YouTube channels across the European Union that make six-figure sums a year by allowing adverts to be shown next to their content – and our partner revenue increased by over 50% per year for each of the last years

Google’s Matt Brittin said that YouTube is a growth engine for European creativity and culture.

Europe has helped make YouTube what it is today and we can’t wait to see what it has to share with the world in the next 10 years.

Posted by Richard Schuster, YouTube Continua a leggere

Google is a growth engine for European business

Last month I got an email from a proud daughter in the UK whose mother Tricia Cusden used Google tools to launch a makeup business called Look Fabulous Forever. She used Search to find suppliers; she built a following using YouTube to show older women makeup tips; and she’s using Google Adwords to find customers online. To date, her YouTube channel has racked up over half-a-million views, and her company now exports products to 24 countries around the world.

Today we are launching an initiative spotlighting hundreds of European entrepreneurs like Tricia who have used Google products as a growth engine for their businesses. We’re also announcing that Google will train 1 million Europeans to learn crucial digital skills by 2016. Not long ago, small businesses could only afford to source and sell locally. Global marketing and distribution were out of reach for all but the biggest. Today, any business can reach a global market using the Internet, allowing even the smallest businesses to be a multinational.

If you have a product or service, Google AdWords can connect your business with potential customers. Take Berto Salotti, a furniture-maker who has shared his story as part of our project. In 2002, after 30 years of production, Berto had six employees based in Meda, Italy, where they sold most of their furniture. Today, after marketing online through Adwords, they’ve quadrupled in both size and revenue and have customers worldwide.

Eumelia is an ecotourism farm and guesthouse based in rural Greece that uses Google tools to reach out to prospective visitors as far away as Japan and Australia. The company’s founder, Frangiskos, said AdWords is “the best way for a small, local business to have global impact.” And Dutch office supply company DiscountOffice said Adwords “levels the playing field”, allowing them “to compete with big multinationals from the beginning.”

But it’s not just online marketing through AdWords that helps businesses grow; YouTube has helped European creators and entrepreneurs attract fans and customers using the power of video. Marie Lopez is like many 19-year-old Parisians. She loves fashion, design and makeup. But what makes Marie different is that she has more than one million people around the world who subscribe to her YouTube channel, EnjoyPhoenix. Having amassed over 120 million views, Marie is now developing her own line of products and working with top brands like L’Oreal. Today, thousands of YouTube channels are making six figures annually and total revenue amongst our YouTubers has grown by 50 percent in each of the last two years.

Google Play is also a huge growth engine for European developers, connecting them to a booming global app economy. Launched in Spain, WePlan is a free Android app that looks at how people use their phones, and recommends the best carriers for their needs. Today it has more than 100,000 users in 24 countries. And WePlan has gone from five to 18 employees in just two years. Last year, Google paid out more than €4.4 billion to developers like WePlan.

We are excited that businesses all around Europe are using the technology we provide as an engine for their growth. To see more of these stories, check out this video:

It’s clear that the opportunities for businesses in the digital age are immense–there are many more ways to reach customers than anyone could have imagined not that long ago. But, for Europe to reach its full potential, we need to clear the way for companies online. We need a single market in the digital world that reflects the single market we enjoy in the physical world already. With over two dozen regulatory and frameworks to contend with, businesses stumble when they seek to sell, grow or hire across borders. The European Commission has rightly identified the digital single market as one of Europe’s top priorities.

Of course, the opportunities afforded by the digital economy are still limited if people don’t have the right skills. At current rates, the EU predicts a shortfall of 900,000 jobs by 2020 due to a lack of digital skills, and there are many businesses that want to get online but don’t know where to start. At Google we’re playing our part. Over the last year we have have helped tens of thousands of German entrepreneurs export through partnerships with DHL, PayPal and Commerzbank. We have trained tens of thousands of young, unemployed people in Spain with free courses on subjects like web development, digital marketing, and ecommerce. And, we have shown thousands of traditional Italian craftspeople how to sell and market their wares online.

But we want to do more. So, today we’ve announced that Google will train 1 million Europeans in crucial digital skills by 2016. We will invest an additional €25M to broaden our current programs and take them to new markets across Europe to train more small businesses on the digital skills they so need. We’ll build a Europe-wide training hub to support businesses anywhere in Europe to get training online.

Some people look at the state of the economy in Europe and are pessimistic. We see something else: a huge diversity of businesses and entrepreneurs with creativity, ambition, and talent — all using digital tools to create jobs and boost the economy.

Posted by Matt Brittin, President, EMEA Business and Operations, Google Continua a leggere

Remembering 70 years since Auschwitz’s liberation

It was the end of one of the worst chapters in human history – the Soviet Army’s liberation 70 years ago of the notorious Nazi death camp Auschwitz on January 27, 1945. Today, starting at 15:30 CET, the Auschwitz Museum is live streaming on YouTube the ceremony marking the liberation, held in front of the Death Gate, together with survivors of the camp:

Throughout the world, various anniversary ceremonies, conferences, exhibitions and meetings are scheduled. The Auschwitz Museum and the United Nations have built a Map of Remembrance with the goal to bring together the various memorial activities taking place.

For the past three years, the Google Cultural Institute has been working with institutions and associations to preserve and share online thousands of archives, images and videos telling the stories from the Holocaust. The Auschwitz Museum participated in this project from the beginning, adding hundreds of documents and inviting you to discover individual stories like the love of Edek Galinski and Mala Zimetbaum or the unique collection of family photographs found in the ruins of the camp. Learn more on the “Evacuation and Liberation of the Auschwitz camp” and the “Sonderkommando” through these new online exhibitions.

For this anniversary, the USC Shoah Foundation, who shared with the world poignant testimonials of survivors through another exhibition, “70 Stories of Auschwitz”, inviting you to listen to the survivors as they recall their experiences in short and moving personal videos. Famed filmmaker Steven Spielberg assembled them into this moving film.

We encourage everyone to (re)discover these stories from the Holocaust – and remember, never again.

Posted by Agata Wacławik-Wejman, Head of Public Policy, Central and Eastern Europe
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Launching youtube.com/government 101

When the French Foreign Ministry wanted to engage with citizens, it chose to launch a special YouTube channel. From live streams of award ceremonies, to press conferences on important issues and Hangouts with constituents, YouTube has become an important platform where citizens engage with their governments around the world and elected officials. The Foreign Ministry uploads on average more than one video each day.

In order to help government officials get a better idea of what YouTube can do, we are launching youtube.com/government101, a one-stop shop where government officials can learn how to get the most out of YouTube as a communication tool.

The site offers a broad range of YouTube advice, from the basics of creating a channel to in-depth guidance on features like live streaming, annotations, playlists and more. We’ve also featured case studies from government offices around the world that are using YouTube in innovative ways.

If you’re a government official, whether you are looking for an answer to a quick question or need a full training on YouTube best practices, we hope this resource will help you engage in a rich dialogue with your constituents and increase transparency within your community.

Posted by Brandon Feldman, YouTube News & Politics
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Launching YouTube for Government

Cross-posted from the Google Politics & Elections Blog

Posted by Brandon Feldman, YouTube News & Politics


From live streams of the State of the Union and legislative hearings, to explainer videos on important issues and Hangouts with constituents, YouTube has become an important platform where citizens engage with their governments and elected officials.


In order to help government officials get a better idea of what YouTube can do, we are launching youtube.com/government101, a one-stop shop where government officials can learn how to get the most out of YouTube as a communication tool.



The site offers a broad range of YouTube advice, from the basics of creating a channel to in-depth guidance on features like live streaming, annotations, playlists and more. We’ve also featured case studies from government offices around the world that are using YouTube in innovative ways.


If you’re a government official, whether you are looking for an answer to a quick question or need a full training on YouTube best practices, we hope this resource will help you engage in a rich dialogue with your constituents and increase transparency within your community.


Continua a leggere